AIMI ODELL
Art Director. Designer. Creative.
An editorial layout is like a creative puzzle, you have all the pieces and a space and you can play around until you find what aesthetically fits where.
editorial design
I have always enjoyed styling, whether that be clothing, interiors or products. To me Art Direction is just an extension of that.
Art direction
Creating an aesthetic identity for a brand or working to evolve it, is a process of exploration.
Branding
When working on projects that focus on information design I get to fully embrace the ‘perfectionist’ in me.
informative design
Working in digital media has given me the chance to development my skills into so many different areas.
